USA – US-based manufacturer and retailer of dried-snack foods, Crispy Green has updated the packaging design of its Crispy Fruit product line.
With a focus on sustainability in 2022, the change is aimed at reducing the overall packaging materials and providing new, recyclable material for its new multipack bag.
The new packaging is now available online and is starting to show up on retail shelves across the nation.
The introduced single-serving bag now contains 53 percent more fruit on average. In addition to reducing the packaging to-fruit ratio, it also provides consumers with a larger portion of their snacks.
Angela Liu, CEO and Founder of Crispy Green explained “Over the years, we’ve received many requests and comments from our customers that they love our product but wish there were a few more bites in each bag. This new single-serving bag is a true win-win for consumers and the environment!”
The company has also adjusted the multipack from 6-pack to pack-4 with an aim to reduce the packaging material.
The new 4-pack (containing 4 new-and-improved single-serving bags) has on average more fruit than the original 6-pack.
Not only does this reduce packaging material, but the new multipack bag is also now recyclable, which is in line with Crispy Green’s focus on greater sustainability.
From farm to retail shelf to consumer pantry, total Crispy Fruit packaging material has been reduced by 30 percent or more.
To further offset the carbon footprint of Crispy Fruit’s online purchases, the company is donating a portion of all online sales to Global Forestry projects that focus on reforestation, protection, and improvement of forest management all over the world.
Crispy Green uses food as a force for good by offering a variety of healthy, clean portable snacks of the highest quality for people who live an active lifestyle and seek brands that align with their values.
The company’s consumer education website, SmartLifebites, offers practical tips and information on healthy lifestyle topics such as fitness, nutrition, family, and travel, as well as providing solutions to minimize food waste and help fight hunger.
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