USA – Celestial Seasonings, a beloved brand under the Hain Celestial Group’s umbrella, has announced a significant step towards reducing its environmental impact by eliminating plastic overwrap from its tea boxes.

This decision, affecting over 130 tea varieties, reflects the company’s commitment to sustainability and responsible packaging practices.

By removing plastic overwrap, Celestial Seasonings anticipates a reduction of up to 165,000 pounds of plastic waste from landfills in 2024 alone, equivalent to approximately 26,000 kilometers of plastic.

This initiative aligns with Hain Celestial’s broader goals of minimizing packaging materials and enhancing global recyclability standards.

The herbal tea brand is already renowned for its innovative stringless and tagless pillow tea bags, housed in recyclable boxes, which annually save around 3.5 million pounds of waste from landfills.

Emily Rosen, Marketing Director at Celestial Seasonings, expressed enthusiasm for this environmentally conscious step, emphasizing that the company remains dedicated to delivering the same exceptional taste while reducing its environmental footprint.

Currently offering over 90 tea varieties and serving 1.6 billion cups of tea annually across six continents, Celestial Seasonings continues to set benchmarks in sustainability within the tea industry.

In a similar vein, artisanal tea brand Hoogly has collaborated with flexible packaging specialist Parkside to introduce a compostable envelope for its new range of individually wrapped teabags, targeting the hotel and hospitality sector.

The innovative packaging combines Parkside’s compostable Park2Nature material with a high-performance metallized compostable film, NatureFlex NM, sourced from Futamura.

These TÜV-certified home compostable envelopes offer high barrier performance to keep Hoogly’s tea fresh while locking in the vibrant aromas of each blend.

Staci Bye, Sales Account Manager at Parkside, emphasized the company’s dedication to meeting customer needs while providing sustainably developed packaging solutions that maintain essential barrier properties.

The compostable packs, initially available in three designs, will be featured in rooms at Pride of Britain’s portfolio of high-end hotels across the UK.

Paul Turner, Director at Hoogly, highlighted the brand’s commitment to ethical sourcing and fair-trade practices, expressing gratitude to Parkside for their responsiveness and flexibility in delivering this sustainable packaging solution.

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